T J Hughes

TJ Hughes
Type Private
Industry Retail
Genre Department Store
Founded 1912
Founder(s) Thomas J Hughes
Headquarters Liverpool
Number of locations

6

Locations at Hight 57
Key people Anil Juneja (Chief Executive)
Products Home Furnishing, Menswear, Woman's wear, Fragrance, Electricals, Toys
Revenue £266.7 million (2010)[1]
Operating income £9.3 million (2010)[1]
Profit £6.8 million (2010)[1]
Owner(s) Lewis's Home Retail Ltd
Employees 650 (September 2011)
Website http://www.tjhughes.co.uk

T J Hughes is a British discount department store brand. As an individual chain of shops T J Hughes emerged in Liverpool in 1925 and continued to trade until entering liquidation in 2011. However a handful of shops have continued to trade under the T J Hughes banner after rights to the name, as well as these individual stores, were purchased by Lewis's.

Contents

History

Thomas J Hughes set up a small shop on Liverpool's London Road. The store had a few assistants and Thomas J Hughes was the main shopkeeper, overseeing everything within the business. In 1925 the large department store group Owen Owen saw the need to move out of their Audbrey House site on London Road into the new centre of Liverpool at Clayton Square. The building was put up unsuccessfully for sale. The then-chairman of Owen Owen, Duncan Norman, went to see the T J Hughes shop.

Norman was so impressed that he agreed to let Hughes run and expand his business in Audbrey House for part-ownership of the business under Owen Owen. T J Hughes then became a department store. The business was expanded by Owen Owen until being sold in the 1980s. Owen Owen later went on to purchase Lewis's, another Liverpool department store. The company floated on the London Stock Exchange in 1992. It was later acquired by JJB Sports in 2000 for £42 million, ahead of a £56 million buyout backed by PPM Capital in 2002.[2] During the 1990s and 2000s TJ Hughes had taken over a number of premises formerly occupied by other retailers including Allders (eg: Ipswich), C&A (eg: Glasgow and Hull), the House of Fraser (eg: Newcastle and Sheffield) and various Co-operative Group societies (eg: Bradford, Doncaster and Crawley)

After several years of static store numbers, expansion picked up again with three new outlets opened during 2009-10 and a further four opened in the first ten months of 2010-11. A number of the openings were in locations left vacant by Woolworths. TJ Hughes refuted press speculation that it was looking to develop a 200-strong chain.

TJ Hughes was sold to Endless, a turnaround specialist, for an undisclosed sum in 2011, the 13th company in Endless' portfolio. Endless bought TJ Hughes from Silverfleet Capital, which had controlled the firm since 2003. The sale followed reports that TJ Hughes had been hit by the withdrawal of credit insurance for its suppliers after a battle to secure working capital. TJ Hughes had grown by around 20 stores since its acquisition by Silverfleet Capital in 2003.[3]

On Monday 27 June 2011, TJ Hughes Limited announced that it intended to go into administration. TJ Hughes officially entered administration on Thursday 30 June 2011 with Ernst & Young appointed as administrators putting 4000 jobs at risk.[4] The company launched a closing down sale, with "1000's of items reduced" in a bid to reduce stock levels.[5]

Six of the 57 TJ Hughes stores were bought out of Administration by Lewis's Home Retail Ltd (Part of the Benross Group). The remaining six stores will continue to trade under the TJ Hughes brand name. The company's online story relaunched in October 2011. The Benross group owner Anil Juneja hopes to bring the brand back to its former glory. [6]

Sales strategy

In December 2005, T J Hughes launched an online store through ebay, with ebay claiming that the retailer was the first in the UK to sell its main products through the auction site. The store launched with 110 lines including DVD players, digital cameras and perfumes. T J Hughes said its eBay shop represented an opportunity to increase sales and brand awareness.[7]

One of the retailer's advertising tactics was to feature relatives of famous celebrities in their advertisements. For example, they used Manchester United F.C. player Wayne Rooney's brother Graeme Rooney as part of an advertising campaign.[8] During 2007 the company unveiled its largest advertising campaign to date. This featured celebrities’ family members, with recruits to the campaign including Carol Vorderman’s mother, Jonathan Ross’s mother, Robbie Williams’ father and Wayne Rooney’s brother. The aim of the somewhat unusual series of ads was apparently to eschew passing on the costs of celebrity endorsement to customers which TJ Hughes claims is the case for a number of its competitors.

Online

TJ Hughes was a late runner in the e-commerce era, establishing an information website for investors and customers in 1999/2000. Although a new site was launched in 2004 this continued to offer only basic information such as current offers and store locations. In spite of this, the company reported that this site received some 17,000 hits a month, which prompted them to look at the introduction of e-commerce. This was introduced on a trial basis in the run-up to Christmas 2005 and offered 150 seasonal gifts and homewares lines. An encouraging performance resulted in the trial being extended, with the company subsequently increasing the range of merchandise offered online, and by 2011 the company offered an extensive range of products on its website. The TJ Hughes website is current ranked 108,004 worldwide and 5,237 in the United Kingdom according to Alexa. [9]

Financial success

TJ Hughes have seen gross profits soar almost 50% a year, from £3.6m in 2003, increasing to £7.9m in 2004[10] with an impressive jump to £12m in 2006.[11] Throughout 2007, TJ Hughes's pre-tax profits were £5.1 million in the year to January 26, up from £1.2 million the year before. Operating profit soared 299 per cent to £2.9 million.[12]

Its most recent accounts, for the year to January, 2010, showed pre-tax profits increased by more than £1.5m to £6.8m. That was achieved on sales of £266.7m, an annualised rise of 4%. Although the last full financial year before Ms Tennant was appointed, to January, 2007, showed pre-tax profits of £1.2m, they rose to £5.1m in the year to January, 2008. This was followed by profits of £5.3m the following year.

Competition

TJ Hughes believes that it holds a unique position as the only department store group on the high street offering discount fashion and homewares. Competition has nevertheless continued to rise, perhaps underlined by the more aggressive expansion of TK Maxx of late, both in out-of town locations where TJ Hughes has also expanded its presence from 2005 onwards, but increasingly in town centres as well. The demise of Woolworths has certainly created significant opportunities as far as homewares is concerned, although other mixed goods discounters such as B&M and Wilkinson, which have some overlap in terms of product offer, have also been expanding rapidly in a bid to gain some of this market share both on the high street and increasingly in out-of-town locations. This is believed to be part of the reason as to why TJ Hughes entered administration.[13]

Administration

It is understood TJ Hughes needed a major cash injection to see it through to the autumn. Endless, the parent company of TJ Hughes, could not provide the cash despite being a turn-around investor, having made a loss of £10 million in the year ending January 2011. TJ Hughes entering administration had meant it has put 4000 jobs at risk.[14] Ernst & Young have said they will try and save as many jobs as possible but not all may be saved.

There have also been reports of a number of prospective buyers, including Primark.[15] Ernst & Young said it hoped to sell the company as a going concern, saying it was "very much business as usual" but added that it could be difficult to sell all of the stores owing to the previous trading history of TJ Hughes. The news came three days after Jane Norman, the womens-wear chain, went into administration with a number of other retailers going into administration.

Criticism

TJ Hughes were fined £2,056 in 2006 when a sales assistant sold knives to a 14-year-old who was sent into the shop to attempt to purchase the item. A subsequent investigation showed the company did not have the necessary procedures in place to prevent the sale at the time. The fine would have been greater if T J Hughes had not pleaded guilty.[23]

References

  1. ^ a b c "TJ Hughes grows again after fourfold profit rise". Liverpool Daily Echo. 2010-10-28. http://www.liverpooldailypost.co.uk/ldpbusiness/business-local/2010/10/28/profits-up-at-liverpool-retailer-tj-hughes-as-retailer-keeps-on-growing-92534-27556479/. Retrieved 2010-10-28. 
  2. ^ Fletcher, Richard (2003-11-15). "PPM sells Oasis as it grabs TJ Hughes in £55m deal". London: Telegraph. http://www.telegraph.co.uk/finance/2869132/PPM-sells-Oasis-as-it-grabs-TJ-Hughes-in-55m-deal.html. Retrieved 2008-10-18. 
  3. ^ "Management team buys Liverpool retailer TJ Hughes with backing from turnaround specialist Endless". liverpoolecho. 25 March 2011. http://www.liverpoolecho.co.uk/liverpool-news/local-news/2011/03/25/liverpool-retailer-tj-hughes-sold-after-refinancing-92534-28403567/. Retrieved 2011-03-25. 
  4. ^ "Discount store TJ Hughes now in the hands of administrators". guardian. 30 June 2011. http://www.guardian.co.uk/business/2011/jun/30/tj-hughes-administration. Retrieved 2011-06-30. 
  5. ^ "TJ Hughes Launches Quick-Fire Sale". TJ Hughes. 12 July 2011. http://www.tjhughes.co.uk/. Retrieved 2011-07-14. 
  6. ^ "TJ Hughes saviour 'devastated' by its collapse". Click Liverpool. 05 September 2011. http://www.clickliverpool.com/news/local-news/1214137-liverpool-businessman-devastated%5C-by-tj-hughes-collapse-.html. Retrieved 2011-09-05. 
  7. ^ "TJ Hughes opens eBay shop". Telecomworldwire. 23 December 2005. http://findarticles.com/p/articles/mi_m0ECZ/is_/ai_n15971518. Retrieved 2008-12-06. 
  8. ^ TJ Hughes sign Graham Rooney for advertising
  9. ^ "Tjhughes.co.uk Site Info". Alexa Inc. 31 March 2011. http://www.alexa.com/siteinfo/tjhughes.co.uk. Retrieved 2011-03-31. 
  10. ^ T J Hughes at Buyout Track
  11. ^ T J Hughes at Profit Track
  12. ^ "TJ Hughes grows again after fourfold profit rise". Retail Week. 2008-07-31. http://www.retail-week.com/News/2008/07/tj_hughes_grows_again_after_fourfold_profit_rise.html. Retrieved 2008-10-18. 
  13. ^ "TJ Hughes Enters Administration". Telegraph. 27 June 2011. http://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/8609478/TJ-Hughes-collapses-into-administration.html. Retrieved 2011-06-30. 
  14. ^ "TJ Hughes collapses into administration". guardian. 27 June 2011. http://www.guardian.co.uk/business/2011/jun/27/retail-job-losses-consumer-spending. Retrieved 2011-06-30. 
  15. ^ "TJ Hughes stock sell-off announced by administrator". BBC News. 7 July 2011. http://realbusiness.co.uk/news/tj-hughes-debt-bought-by-liquidators. Retrieved 2011-07-07. 
  16. ^ "Debt due from TJ Hughes". bheta. 7 July 2011. http://www.bheta.co.uk/2011/07/13/debt-due-from-tj-hughes/. Retrieved 2011-07-07. 
  17. ^ "TJ Hughes stock sell-off announced by administrator". BBC News. 7 July 2011. http://www.warringtonguardian.co.uk/news/9167956.Store_debt/. Retrieved 2011-07-07. 
  18. ^ "TJ Hughes warehouse closes making 116 redundant". Liverpool Echo. 22 July 2011. http://www.bbc.co.uk/news/uk-england-merseyside-14253222. Retrieved 2011-07-22. 
  19. ^ "TJ Hughes stores to stay open saving 442 jobs". The Sun. 2 August 2011. http://www.thesun.co.uk/sol/homepage/news/3729403/TJ-Hughes-may-cut-2700-jobs.html. Retrieved 2011-08-02. 
  20. ^ "TJ Hughes sheds 1,000 jobs as 22 stores close". Retail Gazette. 4 August 2011. http://www.retailgazette.co.uk/articles/14142-tj-hughes-sheds-1000-jobs-as-22-stores-close. Retrieved 2011-08-04. 
  21. ^ "TJ Hughes sets closure dates for 22 stores next week". BBC News. 4 August 2011. http://www.bbc.co.uk/news/uk-england-14408234. Retrieved 2011-08-04. 
  22. ^ "Administrators close last of TJ Hughes' stores". housewareslive. 20 August 2011. http://www.housewareslive.net/news/news.asp?id=7289&title=Administrators+close+last+of+TJ+Hughes%27+stores. Retrieved 2011-08-20. 
  23. ^ "T J Hughes fined for the sale of knives to minors". Havering. 2006-06-29. http://www.havering.gov.uk/index.aspx?articleid=7019. Retrieved 2008-10-18. 

External links